By Claire Hastings
Time flies over us, but leaves its shadow behind.
― Nathaniel Hawthorne
Recycling isn’t just good for the environment and for societal development, it holds huge potential for growth in the fashion arena too. Creativity is the driving engine and ultimate purpose of a designer’s work, but its expression isn’t limited to a steady stream of innovative styles.
George B. Sproles in his study “Analysing Fashion Life Cycles - Principles and Perspectives”, stated that "Fashions evolve consistent with the theoretical product life cycle, having stages of introduction and adoption by fashion leaders, increasing public acceptance (growth), mass conformity (maturation) and the inevitable decline and obsolescence awaiting all fashions."
However, at times when muses of fashion design fall silent, many a creator will turn to history in search of ideas and reinvent clothing items which used to be hip in bygone decades or centuries.
Recycled pieces of fashion history have a habit of going pop again almost over night every once in a while. Blame it on conformism or the limited scope of human skin in need of coverage, but it’s still there. Denim, white shirts, and LBDs are ageless, and we’ve seen them worn as part of countless getup combos over the past couple of decades. On the other hand, there are many era-specific clothing items we’d hardly expect to see on a 21st-century catwalk – and yet, designers at times fish out these fashion relics and successfully reintroduce them into the limelight in a slightly revamped guise. The desire to be unique while drawing on pieces with a universal appeal is the cornerstone of contemporary design, as we can see from the biggest trends that are currently shaking up the fashion tree.
Fashion trends are dictated by creators who aren’t afraid to experiment and draw on the lessons from the past.
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